I use Entrecard and MyBlogLog from time to time to see who is visiting my blog and to check out new blogs. I’ve seen a whole lot of new blogs trying to break into the “make money blogging” or “I want to be a problogger” scene. The growth of these types of blogs are phenomenal.

Obviously a lot of people are unhappy with their day jobs and are hoping to make money at home just writing their blogs. Maybe it’s the perception cast by some A-list make money bloggers that it’s easy and require little effort. Hey people, stop believing that. Easy isn’t going to make you a full-time income. It takes dedication and knowledge.

I predict that most of these startup blogs will fail and fizzle out in the next year.

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image credit: Aihibed (Flickr)

Let’s go through these top 5 biggest mistakes starting from #5.

5. No About Me page. Who reads blogs? People. And people want to know more about the person behind the blog. So why not write a little bit of background about who you are and why you’re blogging.

4. Flaky posts. Rule #1 of blogging - give a reason for people to read your blog. Don’t expect to just rehash stuff you read on other blogs and hope your readers will come back. Find your own voice. Give your unique opinion on the issues.

3. Ugly blog design. All right. Ugly is in the eye of the beholder. But I’ve seen some outright hideous colors and design choices (or lack thereof) on some new blogs.

2. Hosting on Blogspot. Don’t be cheap. It costs less than 10 bucks to get your own domain. Or you can use a GoDaddy coupon and get it for $6.95. If you’re planning an exit strategy of selling your blog one day, it’s a LOT harder to sell a blog on a blogspot domain.

And #1, drumroll please….

Too much advertising on the site. I’ve seen new blogs that already have Adsense, 125×125 ad spots (albeit unfilled), Chitika, Widgetbucks, and banners and widgets to the wazoo. Stop trying to monetize your blog at the outset. Build up a number of good posts first and increase your incoming links, traffic and reputation (however you want to measure it - Alexa, Technorati, etc.)

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